Case Study | Audi

A Customized iPad Sales App

Quadion Technologies
Quadion Technologies
3 min readApr 4, 2017

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THE CLIENT

Audi is one of the best-selling luxury automobile brands in the world. With the Audi and Lamborghini brands, the Audi Group has long been one of the most successful car manufacturers in the premium and supercar segment. Since 2012, motorbikes from the traditional Italian brand Ducati have supplemented the range. Furthermore, the Audi Group also supplies other Volkswagen Group brands to customers via sales companies

OUR PARTNER

Leapfactor provides breakthrough business apps to transform the way companies engage with their sales force, employees, partners and customers.
By combining mobile cloud services, smart Apps and a high-performing user experience design, Leapfactor quickly enriches customer experience without compromising on security, performance or scalability.

THE CHALLENGE

The project was planned to solve two requirements at the same time.

On the one hand, the client needed to create an iPad catalog application for Audi’s sellers to help them improve the consumer’s sale experience.

On the other hand, LeapFactor wanted to create an auto-generated application. This was thought to let the client re-use the same project and create similar applications with different/updated content.

THE PLATFORM

We solved these needs by developing a generic iPad application that generates its own specific native content and navigation from an xml file. This xml works as a configuration file that lets the manager customize each screen with labels, buttons and other generic components.

We also implemented generic actions such as opening links or navigating to others screens within the application. In addition, the application allows integration with tailor made components for specific applications behaviors.

Content was managed remotely, meaning that, the application synched with a server in order to download information and be updated. This approach was really helpful to managers because it helped them update the application’s content remotely along with all outlets at the same time.

TECHNOLOGIES

  • Objective C
  • XML, HTML
  • Leapfactor’s Mobile Sales Platform

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